Hollywood fears Netflix
March 8, 2011
Link: Fearing iTunes-Like Domination, Hollywood Plots Netflix’s Downfall
Hollywood is scared of Netflix. They saw what iTunes did to CD sales and they want to stop the same from happening to them.
Why is the Entertainment Industry So Out of Touch?
Hollywood is the land of progressive thinking, but when the consumer evolves how they want to receive their media, it’s all freaking out and plug-pulling. How did this mindset work out for the music industry?
If it didn’t cost my wife and I $25 to get into the theater, I would see more movies (let’s not even discuss how many movies are total duds once you get in). “We had to raise the prices because our films are being pirated!” True, and I grabbed a torrent or two back in the day, but Netflix has provided a way for me to legally watch a movie with a price tag I can actually bear (same goes for Rdio and my now dwindling MP3 collection). I’ll even accept the fact that a lot of the instant streaming content is older films and Netflix throttles shipping discs. Why can’t Hollywood see what their consumers want and not only jump on board, but help expedite the process?
Companies that have had their hand in the cookie jar for a long time need to keep innovating and reinventing themselves to stay relevant or the consumer will eventually just leave them behind. Wake up, Hollywood!